[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.abbazia.cz\/proc-vznikaji-firmy-jaky-je-primarni-cil-podniku\/#Article","mainEntityOfPage":"https:\/\/www.abbazia.cz\/proc-vznikaji-firmy-jaky-je-primarni-cil-podniku\/","headline":"Pro\u010d vznikaj\u00ed firmy, jak\u00fd je prim\u00e1rn\u00ed c\u00edl podniku","name":"Pro\u010d vznikaj\u00ed firmy, jak\u00fd je prim\u00e1rn\u00ed c\u00edl podniku","description":"Je to tak a nen\u00ed to jinak, firmy tu jsou a budou jen kv\u016fli tomu jedin\u00e9mu, kv\u016fli ZISKU. V\u00a0n\u011bkter\u00fdch kruz\u00edch se podniku \u0159\u00edk\u00e1 \u201estroj na pen\u00edze\u201c, proto\u017ee kv\u016fli pen\u011bz\u016fm firmy vznikaj\u00ed a jen kv\u016fli nim jsou udr\u017eov\u00e1ny. M\u00e1lo kdo je tak hloup\u00fd, aby udr\u017eoval p\u0159i \u017eivot\u011b n\u011bco prod\u011ble\u010dn\u00e9ho, pokud k\u00a0tomu nen\u00ed p\u00e1dn\u00fd d\u016fvod. Toto je&hellip;<p class=\"more-link\"><a href=\"https:\/\/www.abbazia.cz\/proc-vznikaji-firmy-jaky-je-primarni-cil-podniku\/\" class=\"themebutton\">Read More<\/a><\/p>","datePublished":"2020-09-10","dateModified":"2023-05-07","author":{"@type":"Person","@id":"https:\/\/www.abbazia.cz\/author\/#Person","name":"","url":"https:\/\/www.abbazia.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/baa231f7e1963b29d6549eb0e137b049d877d4e97c51386f463c7d4fc98329bd?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/baa231f7e1963b29d6549eb0e137b049d877d4e97c51386f463c7d4fc98329bd?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"abbazia.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.abbazia.cz\/wp-content\/uploads\/img_a301379_w2181_t1511440227.jpg","url":"https:\/\/www.abbazia.cz\/wp-content\/uploads\/img_a301379_w2181_t1511440227.jpg","height":0,"width":0},"url":"https:\/\/www.abbazia.cz\/proc-vznikaji-firmy-jaky-je-primarni-cil-podniku\/","wordCount":440,"articleBody":"Je to tak a nen\u00ed to jinak, firmy tu jsou a budou jen kv\u016fli tomu jedin\u00e9mu, kv\u016fliZISKU.V\u00a0n\u011bkter\u00fdch kruz\u00edch se podniku \u0159\u00edk\u00e1 \u201estroj na pen\u00edze\u201c, proto\u017ee kv\u016fli pen\u011bz\u016fm firmy vznikaj\u00ed a jen kv\u016fli nim jsou udr\u017eov\u00e1ny. M\u00e1lo kdo je tak hloup\u00fd, aby udr\u017eoval p\u0159i \u017eivot\u011b n\u011bco prod\u011ble\u010dn\u00e9ho, pokud k\u00a0tomu nen\u00ed p\u00e1dn\u00fd d\u016fvod. Toto je tak\u00e9 d\u016fvod, pro\u010d st\u00e1t nem\u016f\u017ee fungovat jako firma. Jen si p\u0159edstavte st\u00e1t funguj\u00edc\u00ed na principu \u201estroj na pen\u00edze\u201c, asi by se n\u00e1m v\u00a0n\u011bm dob\u0159e ne\u017eilo.\tCo podnik, to hierarchie c\u00edl\u016fSamoz\u0159ejm\u011b, \u017ee dob\u0159e \u0159\u00edzen\u00fd podnik, a\u0165 u\u017e mal\u00fd, nebo obrovsk\u00fd koncern, mus\u00ed m\u00edt stanoveny vize a c\u00edle, za kter\u00fdmi se ub\u00edr\u00e1, pokud by je nem\u011bl, nemohlo by se k\u00a0nim up\u00ednat cel\u00e9 \u00fasil\u00ed podniku, a to by se pak rozpadlo a v\u00a0nejhor\u0161\u00edm p\u0159\u00edpad\u011b by se bojovalo o zdroje na takov\u00e9 \u00farovni, \u017ee by podnik vnit\u0159n\u00edmi spory str\u00e1dal.\tV\u0161echny c\u00edle mus\u00ed navazovat na vizi&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Dlouhodob\u00e9 c\u00edle: tyto c\u00edle definujeme na obdob\u00ed p\u011bti a v\u00edce let, jejich posl\u00e1n\u00edm je trval\u00e9 udr\u017een\u00ed fungov\u00e1n\u00ed podniku, nebo tak\u00e9 zvy\u0161ov\u00e1n\u00ed majetkov\u00e9 podstaty podniku, co\u017e jinak \u0159e\u010deno znamen\u00e1, r\u016fst tr\u017en\u00ed hodnoty podniku. &#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 St\u0159edn\u011bdob\u00e9 c\u00edle: zde se soust\u0159ed\u00edme na obdob\u00ed kolem t\u0159\u00ed let a na\u0161\u00edm z\u00e1jmem je dosahovat p\u0159im\u011b\u0159en\u00e9ho zisku tak, abychom z\u00a0toho n\u011bco m\u011bli my, ale i n\u00e1\u0161 podnik, aby mohl r\u016fst.&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Kr\u00e1tkodob\u00e9 c\u00edle: v\u00a0t\u00e9to skupin\u011b bude c\u00edl\u016f nejv\u00edce, proto\u017ee u\u017e budou p\u0159\u00edmo vyjad\u0159ovat po\u017eadavky na prost\u0159edky, kter\u00fdmi budeme dosahovat p\u0159edev\u0161\u00edm udr\u017een\u00ed platebn\u00ed schopnosti.\tChyba ze zaslepenostiProbl\u00e9mem v\u011bt\u0161iny lid\u00ed je zaslepenost, kdy\u017e p\u0159ijde na velk\u00e9 \u010d\u00e1stky, \u010dasto si neuv\u011bdomujeme, \u017ee mnoho toho, co jsme vyd\u011blali a vykazujeme jako zisk, mus\u00edme do firmy nal\u00edt zp\u00e1tky, aby mohla d\u00e1le fungovat a udr\u017eela se v\u00a0konkuren\u010dn\u00edm sv\u011bt\u011b.Velikou chybou, kterou d\u011blaj\u00ed firmy s\u00a0\u0161irok\u00fdm okruhem akcion\u00e1\u0159\u016f je, \u017ee st\u00e1hnout v\u011bt\u0161inu zisku pro sebe a do firmy na inovace a vylep\u0161en\u00ed se nevrac\u00ed nic, ale pokud nebudete investovat do toho, co je va\u0161e, snadno se v\u00e1m to rozpadne pod rukama, jako dome\u010dek z\u00a0karet.                                                                                                                                                                                                                                                                                                                                                                                        4.2\/5 - (10 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Pro\u010d vznikaj\u00ed firmy, jak\u00fd je prim\u00e1rn\u00ed c\u00edl podniku","item":"https:\/\/www.abbazia.cz\/proc-vznikaji-firmy-jaky-je-primarni-cil-podniku\/#breadcrumbitem"}]}]